Omar Marín
Payroll Specialist, Miami Marlins
Omar Marín, Payroll Specialist with the Miami Marlins, shares how sports organizations must combine strong branding with consistent operations to build lasting loyalty.
“Marketing helps tell the team’s story, branding creates an identity fans connect with, and strong business operations build the consistency and trust that keep everything running smoothly. But overall, fans want a winning team, and I believe our baseball operations group has done a tremendous job building toward that. The future is bright, and when performance on the field is paired with strong operations off the field, it creates lasting loyalty and growth for the organization.”
His perspective highlights that success in sports is not just about performance but about trust and consistency. By pairing strong operations with authentic branding, teams can secure loyalty both inside and outside the stadium.
